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The Brand Question: To Evolve Or Not To Evolve

Published:  May 20, 2020

Ever come across an old picture of yourself? What were you wearing? How about that hair? And your reaction? Exactly. We’ve all been there and we’ve all had the same reaction: Wow. I was awesome! (We’re actually laughing because we only wish that’s how it went. It usually ended with something like, “Please don’t post this anywhere”). Honestly, the analogy alone is enough to answer the question of why it’s important to evolve your brand...

Categories:  Design, eCommerce Marketing & Strategy

Tags:  brand, branding, collateral, design, development, Evolve, logos, marketing, stationery, strategy, UX

Where should online stores begin: UX, design or development?

Published:  April 24, 2020

Though it’s really first, we put it last, as we like to say, because when you unravel the UX, successful websites follow. But if each one is unique, tells its own story and a work of art connecting with the end user on a personalized level, just exactly where should you begin with an online store? 

Categories:  Design / UX

Tags:  backend, code, design, development, eCommerce, online store, Sales, UI, UX

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