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User Experience (UX) Strategy

Where business strategy and design intersect.

User Experience (UX) is only as good as the work that goes into solving end-user motivation. That’s why we invest heavily upfront to unravel the user experience to uncover a site’s true form and functionality.

We do things a little differently at Brand Labs.

We stay far, far away from jumping straight into implementation (we learned this lesson years ago). Instead, we have a phased approach to platform migrations to provide the best experience for our clients. We start with creating a detailed plan and solution, which we refer to as our “Solution Blueprint” then we move into design, development and SEO retention.

Our unique Discovery & Solution Blueprint phase is built for project success! It’s a well-defined, 3-step process which includes:

• Project Requirements
• UX Wireframes
• Technical Requirements
• Timeline and Costs for Implementation Phases

Brand Labs played a vital role in seamlessly migrating us from Kibo to BigCommerce. They also redesigned our outdated website to create a user experience that better aligned with how our customers find and shop our products online. We highly recommend Brand Labs if you’re moving to a new e-commerce platform or just wanting to update your online store.