Category: Brand Labs
Women’s History Month – Celebrating Women in Tech
Published: March 25, 2022
It’s March and you know what that means – sun and recognizing women’s contributions to American history. In 1980, a consortium of women’s groups and historians—led by the National Women’s History Project (now the National Women’s History Alliance)—successfully lobbied for national recognition. In February 1980, President Jimmy Carter issued the first Presidential Proclamation declaring the… <a class="more-link" href="https://www.brandlabs.us/2022/03/25/womens-history-month-celebrating-women-in-tech/">Continue reading <span class="screen-reader-text">Women’s History Month – Celebrating Women in Tech</span></a>
Categories: Brand Labs, Featured, Just For Fun
Tags: algorithm, Apple, Black History, Co-presidents, Innovators, inventor, Macintosh, programming, technology, trailblazers, wireless, Women’s History
Product-driven Design vs. Storytelling Design
Published: March 24, 2022
We’ve all heard the expression, “A picture is worth a thousand words.” Its idea is simple: why write it when you just show it. (And if you haven’t seen the artwork, A 1,000 words is worth a picture, you should!). So, if the shortest distance between selling your products is a graphical one, why would… <a class="more-link" href="https://www.brandlabs.us/2022/03/24/product-driven-design-vs-storytelling-design/">Continue reading <span class="screen-reader-text">Product-driven Design vs. Storytelling Design</span></a>
Categories: Brand Labs, Brand Labs' Clients, Design / UX, eCommerce Marketing & Strategy, Ecommerce Tips, Featured
Tags: customer, eCommerce, inventory, Product, solution, storytelling, strategy, users
Spring Cleaning with Brand Labs’ Maintenance Blocks
Published: March 10, 2022
The good news is eCommerce sites weren’t terribly taxed this holiday season due to, well, everything – economy, pandemic, supply chains, etc. – and their Achilles’ heels weren’t exposed, as it were. Many would’ve succumbed to the weight of the would-be traffic, which brings us to this month’s blog – Brand Labs’ Maintenance Blocks. Now… <a class="more-link" href="https://www.brandlabs.us/2022/03/10/spring-cleaning-with-brand-labs-maintenance-blocks/">Continue reading <span class="screen-reader-text">Spring Cleaning with Brand Labs’ Maintenance Blocks</span></a>
Categories: Brand Labs, Brand Labs News, Custom Development, Design, SEO
Tags: Application research & analysis, Custom Web Development, design, development, E-commerce Administrative Management Support, eCommerce Platform Evaluation, eCommerce Platform Migration, Project Management, Quality Assurance Testing, SEO Technical Support, strategy, System Architecture, User Experience Strategy, Website redesign
Why you should consider a UX Audit
Published: March 8, 2022
First off, Brand Labs must stress that a UX Audit is nothing like that of the Internal Revenue Service: we won’t go back 3 years; you don’t have to confirm expenses; and we definitely won’t show up unexpectedly. Whew. Now that that’s out of the way… It shows here that you donated $500 in stock… <a class="more-link" href="https://www.brandlabs.us/2022/03/08/why-you-should-consider-a-ux-audit/">Continue reading <span class="screen-reader-text">Why you should consider a UX Audit</span></a>
Categories: Brand Labs, Design, Design / UX, Ecommerce Tips
Tags: accessibility, analytics, blank state, bottlenecks, collaboration, compliance, consistency, continuity, conversion rates, core UX/UI, customer, eCommerce, engagement, error state, errors, functionality, interactions/outcomes, IT, legal, look/feel, platform, reliability, retention, roadblocks, Sales, traffic, usability issues, UX, UX audit, working state
A Good Project Manager Is Key to Project Success
Published: February 23, 2022
If you’re looking at it internally, you might think of a project manager as someone who assigns you something then just checks in to see where the project’s at, if it’s on schedule and when they might expect it before calling it a day. Fortunately for us all, there’s so much more to it than… <a class="more-link" href="https://www.brandlabs.us/2022/02/23/a-good-project-manager-is-key-to-project-success/">Continue reading <span class="screen-reader-text">A Good Project Manager Is Key to Project Success</span></a>
Categories: Brand Labs, Brand Labs News
Tags: architect, architecture, Blueprint, Budget, design, Platform Migration, PM, project manager, SEO, timelines
Why Company Culture Matters
Published: February 21, 2022
First, we have to define what company culture is. At its most basic, it can be defined as a set of shared values, goals, attitudes and practices that characterize an organization. A better way to understand it is to see the company, and all of its people, coming together to form a “personality.” It’s also… <a class="more-link" href="https://www.brandlabs.us/2022/02/21/why-company-culture-matters/">Continue reading <span class="screen-reader-text">Why Company Culture Matters</span></a>
Categories: Brand Labs, Brand Labs News, Featured, Just For Fun, News
Tags: Company Culture, Employee Benefits, Great Place to Work Certification, Positive Company culture, Retaining talent